Tuesday, September 28, 2010

On Choco Tacos

I've never seen anyone take such exception to the concept of the Choco Taco (or, in fact, any ice cream bar, really). Someone here has some major issues.

I mean, I understand that the only resemblance a Choco Taco has to an actual taco, but isn't that the point? It never billed itself as an "authentic Mexican dessert" or anything like that. When I see a chocolate bunny at Easter time, I don't expect it to be filled with rabbit meat.

The writer goes on to make analogies for the components in a Choco Taco, relating them to ingredients one might find in an actual taco. Again, missing the point. If I wanted an actual taco, I would have bought an actual taco and not an ice cream bar.

I bet the writer is the kind of guy that complains that places like Chipotle "aren't really Mexican." Technically true, but that doesn't make the food any less tasty, unless one has it so ingrained in his closed mind that "not authentic = not tasty" that the prejudice trumps any sensations experienced by the taste buds.

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